The dualistic illusion or Maya hides the Soul, the Self. Realize the ‘Self’ is not you but the Soul, which is present in the form of consciousness.

Why you are saying I AM THAT when the Self is not you but the Soul is hidden by the ‘I’. 

You are saying I AM THAT within the world in which you exist. The world in which you exist is the dualistic illusion or Maya.  What is the use of saying I AM THAT within the dualistic illusion or Maya? 

The dualistic illusion or Maya hides the Soul, the  Self.  Realize the ‘Self’ is not you but the Soul, which is present in the form of consciousness. 

The dualistic illusion or Maya is present in the form of the ‘I’.  The ‘I’ appears and disappears. The ‘Self is not the ‘I’. The Soul, the ‘Self’ is always present and is hidden by the ‘I’.

 Remember:~  

You have nothing to do with the Soul, the Self. The world in which you exist has nothing to do with the Soul, the Self.

The one who is born lives and dies in this world is ‘you’. The Self is not you but the Self is the Soul because the Soul is unborn eternal.  

You and the world in which you exist are limited to the domain of form, time, and space.  

From the standpoint of the Soul, the Self, the form, time, and space are merely an illusion. If the form, time, and space are an illusion then the ‘I’ is an illusion. 

If the ‘I’ is an illusion then the universe is merely an illusion. If the universe is an illusion then the experience of birth, life, and death is merely an illusion. 

The Soul, the Self hidden by the illusion. It is hidden by the illusion because the Soul is the cause of the illusion and it, itself is uncaused.  

Perfect understanding of ‘what is needed to realize the truth, which is beyond the ‘I’. 

What is the use of finding out ‘who you are?’ It is an undeniable fact that you are the birth entity born in this world. 

You think you are an individual separate from the world.  You think the world existed prior to you and you are born in it but you are unaware that you and your experience of birth, life, death, and the world are a reality within the dualistic illusion or Maya. The dualistic illusion or Maya is present in the form of the ‘I’.  

Remember:~  

Advaita is the treasure hidden by the Dvaita. Advaita is the Soul, the Self, and Dvaita is the ‘I’.  

Advaita is present in the form of consciousness. Dvaita is present in the form of the universe. 

Sage Sankara says:~   A buried treasure is not uncovered by merely uttering the words: “Come forth.” You must follow the right directions, dig, remove the stones and earth from above it, and then make it your own. In the same way, the pure truth of the Atman, which is buried under Maya and the effects of Maya can be reached by getting rid of ignorance. 

Sage Sankara: ~ All this universe which through ignorance appears as of diverse forms, is nothing else but Brahman (Consciousness) which is absolutely free from all the limitations of Maya.

When you finally realize the Self ‘is not you but the  Self’ is the Soul then you will realize the world in which you exist is merely an illusion created out of the Soul. The Soul is present in the form of consciousness. 

Sage Sankara says:~ VC-47- All the effects of ignorance, root, and branch, are burnt down by the fire of knowledge, which arises from discrimination between these two—the Self and the non-Self. 

Remember: ~ All is consciousness. The whole universe is consciousness. From consciousness, the universe comes. When the universe disappears, consciousness still remains without form, time, and space.:~  Santthosh Kumaar